What does Local SEO marketing mean?

Local SEO helps businesses promote their products and services to local prospects and customers. To gather information for local search, search engines rely on signals such as local content, social profile pages, links, and citations to provide the most relevant local results to the user. It is an incredibly effective way to market your local business online. 
I this type of SEO question has been changed. You can use plumbers near me’ in place of ‘how to fix a blocked drain’. For these types of search query, which typically include a location or ‘near me’, search engines understand that what the searcher wants is business suggestions or lists based on location, and so that’s precisely what they offer up in the local search engine results pages (SERPs).