How does E-mail marketing work?

E-mail marketing is most popular and versatile medium. Email marketing is the method of sending a commercial message to a desired person, or set of people, via email. This usually includes any email communication sent to an existing or potential customer. To understand about how it works kindly read below steps.

1. You get an email autoresponder eg A weber or Getresponse.
2. Collect leads for your business opportunity through a squeeze or lead capture page.
3. The leads automatically join your email list (since its integrated with your autoresponder)
4. The autoresponder sends out your follow up emails once a person opts into your email list.